Dimitri Bountouvas and his business partner Jeff Antrim are lifelong engineers and entrepreneurs who spent decades running their own companies before turning their attention to laundry. After months of research, trade shows, CLA involvement, and site visits across the country, they made the bold decision to build a brand-new, standalone laundromat from scratch in Campbell, California, just outside San Jose. Wash Plus Laundry opened its doors in December 2025, equipped with Electrolux Clarus Vibe touchscreen machines, Laundroworks card payment systems, and the Cents POS platform. In just two months, they’ve already built a loyal customer base, a growing wash-dry-fold operation, and plans to expand the brand across the greater Bay Area.